Drink completes workshop on digital marketing from Black Sheep Digital
The Drink production team attended a two-day workshop on Digital Marketing from Black Sheep Digital. The training was conducted to upskill employees and help them navigate the changing digital marketing landscape while catering to client preferences and needs.
Our Top Learnings:
- The role of digital marketing is to Attract, Engage, Convert, Transform (AECT model).
- Break down your digital marketing strategy based on where your customers are in the AECT model.